5 Visual Merchandising Tips for Sweet Valentine’s Day Sales

Retailers know first-quarter sales are needed to set the pace for the remainder of the year, so Valentine’s Day sales are about more than just selling chocolates for retailers around the country. In 2022, consumers spent $23.9 billion on Valentine’s Day gifts—the second-highest year on record, according to the National Retail Federation.

 

 

Continue reading 5 Visual Merchandising Tips for Sweet Valentine’s Day Sales

10 Cannabis Trade Show Trends To Keep On Your Radar

In post-pandemic times, cannabis trade shows are coming back in full swing. New laws are being passed every day, making this hot commodity more accessible around the globe. It’s important now more than ever that cannabis businesses are prepared to create immersive trade show booths to capture the attention of their target audiences. Creating customized marijuana displays is truly a skill. Below, are ten cannabis trade show trends to get ahead of to give your brand an ideal trade show booth experience that will stand out to prospective customers.

 

Continue reading 10 Cannabis Trade Show Trends To Keep On Your Radar

Sporting Event Can’t-Miss Essentials and Merchandising Tips

It’s no secret that Americans love to both watch and play sports. While the pandemic made staying home mandatory for most, people are flocking in droves to in-person events. In fact, rising ticket prices isn’t keeping fans away.

 

Continue reading Sporting Event Can’t-Miss Essentials and Merchandising Tips

Festival Preparation: Solving Your Signage Needs

A lot goes into planning a festival and creating appropriate, well-designed festival signage is one of the biggest needs to run a successful event. Take for instance, a music festival. If no one can find the stage or even worse the bathrooms, you are going to have a crowd of confused – and potentially angry people. According to eventbrite.com, “Without clear and concise signage directing your attendees and helping them find what they’re looking for, any event will quickly descend into chaos.” In this post we explore festival signage must-haves and the important and most popular locations that you will need to place directional signage for your festival to create positive flow and a successful show.

 

Continue reading Festival Preparation: Solving Your Signage Needs

How to Create a Show-Stopping Table for Your Next Trade Show or Business Event

When you’re in business, garnering more customers or clients is key. That’s why networking is a necessity. Whether it’s at the local chamber of commerce, industry trade show, or community event you’ll want your business name bandied about and positively circulated. One of the best and most cost-effective branding tools is a company table. A well-designed and dressed table captures attention and exudes a professional appearance. In this post, we will give tips on dressing a trade show table as well as essential functional products a vendor needs to enhance and complete the look.

 

Continue reading How to Create a Show-Stopping Table for Your Next Trade Show or Business Event