ShopPOPDisplays Blog

How to Use Customer Data to Drive Your Visual Merchandising Strategy

Every retail business in the world continues to experience some level of digital transformation. These shifts involve more than driving traffic to a website, efficiently filling online shopping carts and making sure your products get to consumers’ homes.

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How To Display Jewelry In a Boutique

When it comes to successful visual merchandising tactics for jewelry, the sheer number of possibilities can lead to confusion when starting out on creating new jewelry displays. We suggest keeping in mind your ultimate mission to highlight the aesthetic beauty of your jewelry pieces in a manner that maximizes their inherent, individual qualities—and making them hard to forget. The obvious intention is to increase sales, but you also want customers to remember your displays—as they may be browsing more than one retail outlet before making a purchase.

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Point-of-sale statistics that will make you more money

The point of purchase (POP, also known as point of sale) in your store—be it a register staffed by a salesperson or self-checkout—is a space with unlimited potential for incremental sales. People are drawn to pick up “one last thing” as they wait in line or run their goods by the scanner. In fact, most can’t resist. Keep these retail statistics in mind as you refresh your store displays for the new year.

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5 Retail Signage Tips to Get Customers in the Door and Buying More

While the final numbers aren’t out yet, U.S. holiday spending is still projected to top $1 trillion in 2020, the second year in a row to do so. The brick-and-mortar retail experience still makes up the lion’s share of all retail sales, or about 85%, according to third quarter numbers this year from the U.S. Department of Commerce.

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How to Clean and Care for Acrylic Sneeze Guards

Whether you are an office, a retail store, a school, a restaurant, or any other public-facing business, you’ve likely installed some sort of acrylic sneeze guard in the past year. And while you know they are valuable to both employees and customers, you also know they require cleaning to stay shiny and new.

  

Unfortunately, when it comes to cleaning acrylic sneeze guards, many people are doing it wrong. Why? ost of us are used to cleaning glass surfaces, but the methods and products we use to do so will ruin acrylic and polycarbonate surfaces in a hurry.

  

To help keep your sneeze guards looking and performing like new, we’ve broken down the five things you need to clean them properly.
  
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Retail Merchandising Trends You Need to Know For 2021

A new year always brings about lots of change and new merchandising trends for retail businesses. 2021 will be a pivotal year for the retail space due to the lasting effects of Covid-19. From pop-up shops to lighted displays, this next year has many unique trends in store. In this article, we will share a few up-and-coming retail merchandising trends to help you prepare your business for 2021.

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How Health and Safety Impact the Overall Customer Experience

Customer safety should always be a priority regardless of the industry your company is in. In general, customers want to see division and proper spacing between people. Think about adding indoor dining dividers to your dining areas as a way to keep customers feeling safe, and sneeze guards at check-outs or waiting areas.
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Restaurant Guidelines for Reopening – Using Sneeze Guards to Ensure a Safe Return

With many restaurants beginning the reopening process, it is important to remember the safety protocols the Centers for Disease Control and Prevention (CDC) has put into place. It is critical to follow these protocols if you want to keep your customers and employees safe. The transition back to in-person dining can seem daunting, but if you follow all of the guidelines and implement social distancing barriers such as restaurant sneeze guards and informative signage, the transition will likely be easier than you think.

 

Keep reading to uncover some quick tips for deciding where to install restaurant sneeze guards and signage within your restaurant. Our recommendations will provide you with sensible solutions for protecting both your employees and patrons.

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