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Retailers know first-quarter sales are needed to set the pace for the remainder of the year, so Valentine’s Day sales are about more than just selling chocolates for retailers around the country. In 2022, consumers spent $23.9 billion on Valentine’s Day gifts—the second-highest year on record, according to the National Retail Federation.
Continue reading 5 Visual Merchandising Tips for Sweet Valentine’s Day Sales
Incorporating plants into your home decor allows you to bring the natural beauty and calming essence of the outdoors inside. And while many lovingly refer to tending to their gardens as “plant parenting”, it’s really the greenery that cares for us – it’s scientifically proven that by improving our air quality, plants help reduce anxiety and increase focus. Plus, they visually liven up a room and add plenty of interest, especially when organized and displayed with a mirrored pedestal or two and a strategically placed mirror. Let’s explore the ways decorating with houseplants can create a sense of calm or zen in your space and the role mirrored pedestals can play in further enhancing their benefits.
Continue reading How to Create a Zen Den for Houseplants Using Mirrored Pedestals
From shopkeepers, art handlers, retailers, and hobbyists to professional collectors, visual merchandisers, and connoisseurs alike—collectors are always searching for new, leading-edge ways to display their treasures, collectibles, and merchandise to garner the most attention. Of course, depending on your space, you will need a wide range of display solutions to optimally showcase these items. Below we will discuss the most practical and space-conscious displays and the best method to use them in your unique displaying location or showroom.
Continue reading How to Design a Collectibles Showroom for Every Space Size
Ah, January… A time when all the hustle and bustle from the busy holiday season settles and the tempting lure of a fresh new year beckons. It’s a clean slate met with energy and motivation to set new goals and a better precedent for yourself. But, for many retailers, January hits hard on sales, as customers focus instead on paying off holiday debts racked up since Black Friday and obliging to tough New Year’s resolutions.
Continue reading January White Sale: 6 Tips on How to Put One Together
Tis’ the season for festive decorating in your retail space. Christmas, Hanukkah, and Kwanzaa are full of an array of colors from green, red, black, blue, white, and gold, to silver—displays are illuminated with tinsel and color. From all celebrated winter holidays, visual merchandisers are often faced with the question of what to do after the season comes and goes with all their merchandisers and decorations. Below are 10 unique and clever tips to transform your retail space repurposing items like decorations and merchandisers so they can blend in with any occasion and save money! Continue reading 10 Tips for Repurposing Holiday Decorations and Merchandisers
One of the oldest and most reliable building materials, wood is notably both sturdy enough for laying foundations and aesthetically pleasing enough for interior decorating. The ability of wood furniture to stand up to years of wear and tear means it has the potential to be passed down through generations and found in decent shape at vintage shops, but that doesn’t equate to it being dated. In fact, decorating with wood can modernize a space when done correctly, and its versatility ensures it can easily be incorporated into any retail store from boutiques to cafes. Read on to find out our thoughts and suggestions pertaining to wood furniture.
Continue reading The Surprising Way to Modernize Your Retail Store: Wooden Furniture
When it comes to choosing display cases, there is more to consider than just boosting sales. Since the pandemic, retail theft has been on the rise, with 88 percent of retailers admitting that it has become a bigger problem for them. In fact, shoplifting has increased by 21 percent over the last year. But it’s not just simple shoplifting. According to a National Retail Security Survey (NRSS), last year saw a 26.5 percent boost in organized retail crime incidents, costing retailers an estimated $100 billion.
Continue reading Choosing the Best Display Case to Boost Sales and Security
Filling sales positions can be a challenge year-round, but it is especially important during the holiday season. According to a recent survey from MultiMediaPlus, executives are rushing to try to find solutions to the employee shortage—in addition to facing issues with the supply chain.
“We’re in a tighter labor market from an unemployment standpoint than last year,” says Matthew Lavery, director of talent acquisition at UPS, told Barron’s. “Candidates are more difficult to find.”
A lack of help can lead to lost sales, which is the last thing a retailer wants, especially during the holidays. Luckily, there are some simple, yet creative, steps you can take to make sure your profits are up even when staffing is down.
Continue reading 10 Clever Tips on Engaging Customers with a Limited Sales Crew
Within the world of visual marketing there are essential display fixtures that will help shop owners elevate their merchandise with flawless execution—acrylic risers being one of the most integral to store planning and displays. Among the various uses and styles of acrylic risers, there are a variety of ways to utilize them with effective and innovative placement. Below we will discuss the techniques to use acrylic risers in your store’s merchandising displays, how to decide which style is best suited for the store’s décor, and how to find the appropriate color and customization options to entice your consumers and gain more foot traffic to your store!
Continue reading Rise Above the Competition: How to Choose the Best Acrylic Riser
Action figures aren’t just for kids. Many adults collect—and spend a great deal of money on—these toys. In 2021, retail sales of action figures and accessories in the United States reached over $2 billion, per Statista. With people spending so much money on these items, it’s not surprising that action figure displays are important—not just to show them off, but to protect them from damage.
Continue reading Giving Your Action Figures a Home: 7 Eye-Catching Action Figure Display Ideas
