5 Reasons Your In-Store Retail Displays Aren’t Working—and What to do Instead

How store owners choose to display products can have a great deal of influence on what sells and what doesn’t, but not all retail displays perform well. Getting it right is a bit of trial and error as customer habits and preferences are sussed out. There are, however, some tried-and-true ways to fix common mistakes that dampen sales potential.

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5 Practical Tips to Successfully Managing Multiple Retail Stores

Leverage your successes when managing multiple retail stores, but don’t expect to copy them—every store is like running a unique business.

 

A lot of retailers assume that managing multiple retail stores, after opening a successful flagship outlet, is a straightforward matter of replicating the process in a new location. While you may have gained some basic knowledge from your flagship location about what works and doesn’t work with customers, there are always going to be a whole lot of important details that will be vastly different.

 

The following are some practical tips you can keep in mind when managing multiple retail stores to ensure you are on the path to success:

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5 Ways to Show Your Retail Window Displays Some Love for Valentine’s Day

For those newly in love or others celebrating their long-time relationships, Valentine’s Day brings a certain amount of pressure to get things right. Over the years, that has translated into a lot of buying activity. In fact, in 2020, the National Retail Foundation (NRF) estimated in its annual survey that consumers spent about $27.4 billion on Valentine’s Day items, in comparison to only $20.7 billion in 2019, a 32% jump!

 

Retailers know that lovebirds are on the look-out for that perfect gift. And let’s keep in mind that even with online sales increasing, about 40% of Valentine’s Day sales still come from brick-and-mortar stores.

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Things Your Business Should Consider When Buying Sneeze Guards

Although deciding on a sneeze guard may seem like a simple process, there are actually many aspects business owners should take into consideration before purchasing for their operations. From budget to barrier thickness, several important factors go into choosing a guard that will work best for you. In this article, we will share some valuable things to consider prior to buying sneeze guards for your business.

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How To Display Jewelry In a Boutique

When it comes to successful visual merchandising tactics for jewelry, the sheer number of possibilities can lead to confusion when starting out on creating new jewelry displays. We suggest keeping in mind your ultimate mission to highlight the aesthetic beauty of your jewelry pieces in a manner that maximizes their inherent, individual qualities—and making them hard to forget. The obvious intention is to increase sales, but you also want customers to remember your displays—as they may be browsing more than one retail outlet before making a purchase.

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Point-of-sale statistics that will make you more money

The point of purchase (POP, also known as point of sale) in your store—be it a register staffed by a salesperson or self-checkout—is a space with unlimited potential for incremental sales. People are drawn to pick up “one last thing” as they wait in line or run their goods by the scanner. In fact, most can’t resist. Keep these retail statistics in mind as you refresh your store displays for the new year.

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How to Determine the Best Height for a Sneeze Guard

A seemingly simple question such as “how high does a sneeze guard have to be” can get complicated quickly.

 

First of all, sneezes are complex. An oft-cited study by MIT researchers shows sneezing works a lot like flicking paint off a paintbrush at 100 mph—long mucus filaments eventually break up into smaller and smaller droplets the farther away from the source they get. Continue reading How to Determine the Best Height for a Sneeze Guard