Festival Preparation: Solving Your Signage Needs

A lot goes into planning a festival and creating appropriate, well-designed festival signage is one of the biggest needs to run a successful event. Take for instance, a music festival. If no one can find the stage or even worse the bathrooms, you are going to have a crowd of confused – and potentially angry people. According to eventbrite.com, “Without clear and concise signage directing your attendees and helping them find what they’re looking for, any event will quickly descend into chaos.” In this post we explore festival signage must-haves and the important and most popular locations that you will need to place directional signage for your festival to create positive flow and a successful show.

 

Continue reading Festival Preparation: Solving Your Signage Needs

How-To Incorporate Pantone’s Color of the Year 2022 (Very Peri) Into Your Retail Displays

Every December since 1999, Pantone® – the expert, authority, and industry standard for color profiles – has announced its ‘Color of the Year’. It’s the shade that represents the current cultural mood and once declared as the ‘It’ color, gets seamlessly incorporated into everything from fashion and product designs to home decor and events, and not without good reason. Of course, easy to unify across all platforms, it also keeps things fresh and relevant, as well as helps narrow down choice overload.

Continue reading How-To Incorporate Pantone’s Color of the Year 2022 (Very Peri) Into Your Retail Displays

How to Design the Coffee Shop of Your Dreams

For many Americans, coffee is not just a drink—it’s a necessity. In fact, data shows that Americans drink 400 million cups of coffee a day, with the average American drinking three cups daily. And while it’s easy enough to brew your own java at home, people also love heading out to the local coffee shop to have a cup made for them and to even meet up with friends.

Continue reading How to Design the Coffee Shop of Your Dreams

Trade Shows are Back! Is Your Booth 2022 Ready?

With COVID-19 cases on the decline, people are ready to return to face-to-face interaction. Like most industries, trade shows were forced to go virtual over the past two years, but now they are ready for an in-person comeback. “We, as an industry, have adjusted our processes to do our best to ensure the utmost safety for our attendees and exhibitors while keeping a close watch on ongoing developments,” David DuBois, President and CEO, IAEE told Trade Show News Network. “While no one can truly predict or guarantee what the coming year will bring, I do know that we are optimistic and determined to get our industry where it needs to be as quickly as possible.”

Continue reading Trade Shows are Back! Is Your Booth 2022 Ready?